Wednesday, May 9, 2012

Important:

Don't forget to click on "Older Posts" at the bottom to see ALL of my final project!!!!

Digital Imaging Final (Explanation)

The posts for the final on this blog can be observed by following from top to bottom.

My final project was a mock-version of a company I created called Brighton, Inc. Brighton is a modern and eco-friendly company that sale skin care products, fragrances, makeup, and more. All of their packaging and product vessels are made from 90% recyclable materials whereas the actual products are 80-100% all natural in composition.

I wanted to make a realistic company with realistic products that I could easily see on shelves in stores everywhere. Being that the Green movement is so popular at this time, I thought that developing a company that showcases themselves as environmentally friendly was a no-brainer. Since the Green Movements seems to essentially make it self out to be sophisticated (almost even trendy), I tried to design everything to look somewhat sophisticated. (Hope I accomplished that!)

Either way, I worked my butt off on this project and I'm really happy with most everything. I realize there are a few minor issues with things, but if someone points them out, I'll be happy to explain why I did what I did. I really hope everyone enjoy's checking mine out!

--Candace

60 Second Commercial (ROUGH VERSION)

The following is a very rough version of a possible 60 second commercial. It's more of a mock-up than anything else. Also, I almost forgot about it, so honestly, this part was last minute. Sorry! And yes, I know that's a bottle of Olay Body Lotion, but just pretend MY lotion is in its spot. And yes, I know the video is a sad, sad little bit but I was kind of lost as this part of the project. If I had my way, the screen would fade in to the product sitting there, coated in moisture with the music playing and then it would just fade out into the background--which would be the sky. Very simple and short.


Corporate Identity (Style Sheet)


This post contains the following required information: Company name, Company Product/Service Statement, Store Locations, Target Customers, Logos. And of course, after all, it is a style sheet.

Commercial Signage (Billboards)


Commercial Signage (External)


Letterhead

Web Page (Static)

Package Designs for Products (3)



Product Designs (3)



Storefront Design (External)

Storefront Design (Internal)


Smart Phone App Icon

Social Media Profile Pictures (4)

Vehicle Fleet (2)


Signage Examples for Inside Store Displays



Ad Campaign for Magazines


Mailer with One Week's Worth of Coupons



Thursday, April 19, 2012